Applied Marketing Science vs The Sound Research UA Inc.

Applied Marketing Science
Applied Marketing Science

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The Sound Research UA Inc.
The Sound Research UA Inc.

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Company details

Description

Applied Marketing Science, Inc. (AMS) provides market research, consulting, and expert insight in two distinct practice areas: insights for innovation and litigation support. Founded in 1989 with roots in the MIT Sloan School of Management, AMS offers an wide array of services to help our clients

The Sound is a Global Consumer Research, Brand Strategy and Product Innovation agency, applying leading edge market research techniques, technologies and marketing models to solve client brand, marketing, communications and product challenges.


We are a team of brand experts, stra

Type of company

  • Consulting

  • Full Service

  • International

  • Data & Analytics

  • Consulting

  • Full Service

Top benefits

  • 30+ years experience

  • Roots in MIT Sloan

  • Systematic & cutting-edge

  • Network of survey experts

  • Originators of VOC

  • We are outcome driven

  • We put empathy first

  • We see humans in data

  • We see what others don't

  • We drive real growth

Location

Burlington, Massachusetts, United States

Chicago, Illinois, United States

Market Research Specialties

  • Trademark & Trademark Infringement Research

  • Customer Experience Research

  • B2B Research for Manufacturing Industries

  • Ethnography

  • Product Development Research

  • Business Issue: Brand / product / service launch

  • Advertising Research

  • Advertising Communication Strategy Research

  • International Market Research with Consumers

  • Idea Generation

Features and attributes

  • Asynchronous platform
  • Custom tracking surveys
  • Mobile platform
  • Omnibus brand tracking
  • Physical product testing
  • Product analytics
  • Qual & quant integration
  • Synchronous platform
  • Text & sentiment analytics
  • Unmoderated testing tools
  • Asynchronous platform
  • Custom tracking surveys
  • Mobile platform
  • Omnibus brand tracking
  • Physical product testing
  • Product analytics
  • Qual & quant integration
  • Synchronous platform
  • Text & sentiment analytics
  • Unmoderated testing tools