Decision Analyst vs The Sound Research UA Inc.

Decision Analyst
Decision Analyst

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The Sound Research UA Inc.
The Sound Research UA Inc.

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Company details

Description

Decision Analyst is a global research and analytical consulting agency, serving Fortune 500 corporations, advertising agencies, and consulting firms. Custom, primary research and analytical consulting are the firm’s foundational competencies, helping its clients solve complex marketing and busine

The Sound is a Global Consumer Research, Brand Strategy and Product Innovation agency, applying leading edge market research techniques, technologies and marketing models to solve client brand, marketing, communications and product challenges.


We are a team of brand experts, stra

Type of company

  • Data & Analytics

  • Consulting

  • Full Service

  • Data & Analytics

  • Consulting

  • Full Service

Top benefits

  • Outstanding Qualitative

  • Superb Advanced Analytics

  • International Expertise

  • Optimize Strategy

  • Build Stronger Brands

  • We are outcome driven

  • We put empathy first

  • We see humans in data

  • We see what others don't

  • We drive real growth

Location

Arlington, Texas, United States

Chicago, Illinois, United States

Market Research Specialties

  • Segmentation Analytics

  • Advanced Analytics

  • Price & Pricing Research

  • Home Use Tests

  • Business-to-Business Research

  • Business Issue: Brand / product / service launch

  • Advertising Research

  • Advertising Communication Strategy Research

  • International Market Research with Consumers

  • Idea Generation

Features and attributes

  • Asynchronous platform
  • Brand monitoring
  • Custom tracking surveys
  • Ideation and co-creation tools
  • Mobile ethnography
  • Mobile platform
  • Omnibus brand tracking
  • Physical product testing
  • Physical store
  • Product analytics
  • Qual & quant integration
  • Qual-at-scale platform
  • Synchronous platform
  • Text & sentiment analytics
  • Transcription quality
  • Unmoderated testing tools
  • Asynchronous platform
  • Brand monitoring
  • Custom tracking surveys
  • Ideation and co-creation tools
  • Mobile ethnography
  • Mobile platform
  • Omnibus brand tracking
  • Physical product testing
  • Physical store
  • Product analytics
  • Qual & quant integration
  • Qual-at-scale platform
  • Synchronous platform
  • Text & sentiment analytics
  • Transcription quality
  • Unmoderated testing tools