Informed Decisions Group, Inc. vs NewtonX
Company details
Description
Informed Decisions Group, Inc. (IDG) is a full-service behavioral insights firm specializing in shopper research, customer behavior, and market strategy. We help brands understand how and why customers make decisions, across physical, digital, and hybrid environments, to drive conversion, brand e
The world’s leading businesses find their advantage with NewtonX.
NewtonX is the only B2B research company that solves the challenges of today’s insights leaders by connecting them with verified business expertise. To do this, we built the most sophisticated algorithm in the resea
Type of company
Full Service
Qualitative Research
Quantitative Research
Full Service
Qualitative Research
Quantitative Research
Top benefits
100% ID-Verified
1.1 billion reach
140 industries globally
Niche audiences
Custom recruiting
Location
Avon, Ohio, United States
New York, New York, United States
Market Research Specialties
Eye Tracking
Shopper Insights
Full Service Market Research
Market Segmentation
Conjoint Analysis / Trade-off/Choice Modeling
Business-to-Business Research
Advertising Research
B2B Research Market & Competitive Intelligence
Healthcare & Medical [market sector expertise]
International Market Research with Consumers
Features and attributes
Images
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