InsightsNow vs Finch

Company details

Description

InsightsNow helps product visionaries build experiences people love for a healthier, happier world. Find and activate answers faster through behavioral research.

Seeking change to navigate today’s consumer-driven, fast-paced marketplace? Partner with a change agent to elevate your insight

We help brands win when it matters most. We started by working for Mars, Campbell's, Kimberly Clark, Ikea, then we built the firm we always wished we had—where powerful insights, bold brand strategy, and standout design come together seamlessly. All grounded in our ‘real world’ experience.

Type of company

  • Full Service

  • International

  • Consulting

  • Panels / Communities

  • Full Service

  • Consulting

Top benefits

  • In-context Evaluations

  • Implicit Techniques

  • Behavioral Frameworks

  • ISO Certified, Secure

  • Sensory Brand Fingerprint

  • Insights driven strategy

  • We were clients at F500 brands

  • Innovation approaches

  • CPG, Retail, Pharma Experience

  • FinSrv, Tech, Media Experience

Location

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Philadelphia, Pennsylvania, United States

Market Research Specialties

  • Business Issue: Gain trial

  • Concept Optimization Research

  • Product Development Research

  • Product Optimization Research

  • Taste Tests & Sensory Tests

  • Brand Positioning Research

  • Insight Communities (MROC)

  • Strategic Market Research

  • Full Service Market Research

  • Knowledge Management Systems

Features and attributes

  • Physical product testing
  • Text & sentiment analytics
  • Physical product testing
  • Text & sentiment analytics
  • Images

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