Lamppost Insights, LLC vs City Square Associates, Inc.

Lamppost Insights, LLC
Lamppost Insights, LLC

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City Square Associates, Inc.
City Square Associates, Inc.

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Company details

Description

Lamppost Insights is a new type of research and brand consultancy, borne from what we feel was complacency in the marketplace.

We take inspiration from the (in)famous quote by advertising legend David Ogilvy, "...research is used as a drunkard uses a lamppost, for support rather t

City Square Associates is marketing research and strategic consulting practice that utilizes a variety of qualitative and quantitative research methodologies to obtain and apply consumer insight. For nearly twenty-five years we’ve partnered with a broad range of clients, including major media com

Type of company

  • Consulting

  • Full Service

  • Quantitative Research

  • Full Service

  • Qualitative Research

  • Quantitative Research

Top benefits

  • Brand Experts

  • Senior, Experienced Team

  • Collaborative Partners

  • Customized Approaches

  • Strategic Guidance

  • A small agile team

  • Bespoke research

  • Multi-disciplinary team

  • Experts in media

  • Collaborative approach

Location

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Cambridge, Massachusetts, United States

Market Research Specialties

  • Advertising Research

  • Brand Equity Research

  • Business-to-Business Research

  • Consumer Market Research

  • Shopper Insights

  • Online Surveys

  • Education [market sector expertise]

  • Media Audience Research

  • Full Service Quantitative Market Research

  • Full Service Qualitative Market Research

Features and attributes

  • All-in-one suite
  • Behavioral capabilities
  • Brand management
  • Brand monitoring
  • Custom tracking surveys
  • Mobile ethnography
  • Multisource data integration
  • Omnibus brand tracking
  • Panel / Panel management
  • Qual & quant integration
  • Qualitative recruitment
  • All-in-one suite
  • Behavioral capabilities
  • Brand management
  • Brand monitoring
  • Custom tracking surveys
  • Mobile ethnography
  • Multisource data integration
  • Omnibus brand tracking
  • Panel / Panel management
  • Qual & quant integration
  • Qualitative recruitment
  • Images

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    City Square Associates, Inc.

    City Square Associates, Inc.

    City Square Associates, Inc.