Latana vs Northern Light Single Point

Northern Light Single Point
Northern Light Single Point

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Company details

Description

Founded in 2019, Latana has developed the next generation of brand tracking tools through by utilizing innovative ad-based sampling technology and non-incentivized surveys.


SinglePoint delivers on the promise of research-driven competitive advantage by making information easy to find and use. It is a custom-built enterprise knowledge management platform that seamlessly integrates and enables full-text search of all your research resources to create an invaluable market

Type of company

  • Software & Technology

  • Consulting

  • Data & Analytics

  • Consulting

  • Software & Technology

Top benefits

  • Better Data - Machine Learning

  • Ad-Based Sampling

  • 50 billing Ad Impressions Per Day

  • Honest Non-Incentivized Responses

  • 190+ Countries and 2,000 Cities

    Location

    Berlin, Germany

    Boston, Massachusetts, United States

    Market Research Specialties

    • Business Issue: Brand / product / service launch

    • Business Issue: Brand repositioning

    • Business Issue: Global, multinational branding

    • Business Issue: Social, political, non-profit goals

    • Brand Image Tracking

    • Knowledge Management Systems

    • Automated Market Research Platforms

    • Business Intelligence Software

    • Data Visualization & Dashboarding Software

    • Healthcare & Medical [market sector expertise]

    Features and attributes

  • Custom tracking surveys
  • Omnibus brand tracking
  • Proprietary data
  • Real-time tracking & alerts
  • Syndicated brand panels
  • Custom tracking surveys
  • Omnibus brand tracking
  • Proprietary data
  • Real-time tracking & alerts
  • Syndicated brand panels