At Phase 5, we help our clients on their journey to customer centricity. Over the past 30+ years, our team has amassed a depth of experience and strong grasp of the key strategic issues in our clients’ industries. Our four practice areas span Brand & Communications, Innovation, Customer
Material is a global strategy, insights, design, and technology partner to companies striving for true customer centricity and ongoing relevance in a digital first, customer-led world. By leveraging proprietary, science-based tools that enable human understanding, we inform and create customer-ce
Full Service
Qualitative Research
Quantitative Research
Full Service
Qualitative Research
Quantitative Research
focus=customer centricity
brand+innovation+UX+CX
we focus on your business results
partner level involvement
agile
Customer Experience
Behavioral Analytics
Brand Marketing & CRM
Growth Strategy
Product Design
Edina, Minnesota, United States
New York, New York, United States
Price & Pricing Research
Market Segmentation
Website Usability & UX
Customer Experience Research
Full Service Quantitative Market Research
Customer Experience Research
Business Issue: Brand / product / service launch
Business Issue: Brand repositioning
Business Issue: Develop, revitalise market
Business Issue: Gain new customers