The Mix Global vs The Sound Research UA Inc.

The Mix Global
The Mix Global

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The Sound Research UA Inc.
The Sound Research UA Inc.

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Company details

Description

We are an award-winning, independent insight consultancy, built to unlock growth through empathy, strategy, and cultural edge. Based in London, New York and São Paulo, we partner with ambitious, culturally-fluent global brands such as Diageo, Nike, PepsiCo, Mozilla, Just Eat and Disney. Taking yo

The Sound is a Global Consumer Research, Brand Strategy and Product Innovation agency, applying leading edge market research techniques, technologies and marketing models to solve client brand, marketing, communications and product challenges.


We are a team of brand experts, stra

Type of company

  • Full Service

  • Consulting

  • International

  • Data & Analytics

  • Consulting

  • Full Service

Top benefits

  • Commercially focused

  • Deeply empathetic

  • Culturally fluent

  • Creatively charged

  • From insight to influence

  • We are outcome driven

  • We put empathy first

  • We see humans in data

  • We see what others don't

  • We drive real growth

Location

Brooklyn, New York, United States

Chicago, Illinois, United States

Market Research Specialties

  • Business Issue: Brand / product / service launch

  • Business Issue: Defend price premium

  • Business Issue: Defend market share

  • Business Issue: Global, multinational branding

  • Full Service Quantitative Market Research

  • Business Issue: Brand / product / service launch

  • Advertising Research

  • Advertising Communication Strategy Research

  • International Market Research with Consumers

  • Idea Generation

Features and attributes

  • Asynchronous platform
  • Custom tracking surveys
  • Mobile platform
  • Omnibus brand tracking
  • Physical product testing
  • Product analytics
  • Qual & quant integration
  • Synchronous platform
  • Text & sentiment analytics
  • Unmoderated testing tools
  • Asynchronous platform
  • Custom tracking surveys
  • Mobile platform
  • Omnibus brand tracking
  • Physical product testing
  • Product analytics
  • Qual & quant integration
  • Synchronous platform
  • Text & sentiment analytics
  • Unmoderated testing tools
  • Images

    The Mix Global

    The Mix Global

    The Mix Global

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