thinktank research & strategy vs Lamppost Insights, LLC
Company details
Description
Key areas of focus include media, technology, video games, healthcare and kids.
We conduct projects such as focus groups, surveys, usability testing, ethnography, strategic analysis and video game playa
Lamppost Insights is a new type of research and brand consultancy, borne from what we feel was complacency in the marketplace.
We take inspiration from the (in)famous quote by advertising legend David Ogilvy, "...research is used as a drunkard uses a lamppost, for support rather t
Type of company
Full Service
Qualitative Consultant
Quantitative Research
Consulting
Full Service
Quantitative Research
Top benefits
Insights are actionable.
We solve problems.
We work collaboratively.
We're agile.
We love research!
Brand Experts
Senior, Experienced Team
Collaborative Partners
Customized Approaches
Strategic Guidance
Location
Berkeley, California, United States
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Market Research Specialties
Healthcare & Medical [market sector expertise]
Product Usability Testing
Ethnography
Moderating of Online Focus Groups & Interviews
Online Surveys
Advertising Research
Brand Equity Research
Business-to-Business Research
Consumer Market Research
Shopper Insights