[Webinar] 5 Common Concept Development Pitfalls... And How to Avoid Them

We all know the fundamentals, but sometimes we're all moving so fast we can forget. Well we're here to help! We got all our research experts in a room and asked what are the 5 most common pitfalls they see when working with our customers every day in the concept development process.

Listen to hear 5 common concept development pitfalls prior to going in to validation testing and hear how consumer-lead refinement can help you avoid these commons mistakes!

In this webinar you will hear:

• 5 common concept development pitfalls
• Examples of each pitfall
• Actionable takeaways to help you avoid these pitfalls starting today