Top Firms for Market Research with Patients

What are Patient Market Research Companies?

With global spending expected to exceed $10 trillion, the health care industry continues to be not only one of the world’s largest industries, but one of the fastest-growing, and patients are at the center of it. Manufacturers of medical devices, pharmaceutical companies, healthcare providers, insurers, patient advocacy groups, and others who serve and market to the industry need to know how patients will react to their offerings, how to communicate with them, and how to influence the behaviors of patients and others in their ecosphere, such as their doctors and families.