itracks is a qualitative data collection software platform offering a comprehensive technology solution for qualitative researchers. Our main offerings include itracks Realtime for focus groups and interviews, and itracks Board for discussion boards and communities. We're trusted by market research agencies, post-secondary education institutions, and corporate end-users across the globe to help them collect data in a way that's secure, simple, and effective.
itracks Realtime is a unique and innovative software platform offering professionals a turnkey solution for video focus groups, text focus groups, and video in-depth interviews. In addition to raising the bar for combined usability, security and audio/video quality, it features the first and only true virtual backroom with two-way audio and video communication between observers and moderators, so that stakeholders can take part in the research without impacting participant experience or insights.
itracks' unique option for subscription-based pricing allows researchers to conduct unlimited groups and interviews for an agile, premium experience that won't break the budget. Industry leaders and Fortune 500 companies count on itracks to stand out with unparalleled stakeholder engagement, unique opportunities for live event research, and an overall user-friendly experience.
itracks offers 24 hour service and support on weekdays.