decision point vs Azurite Consulting

decision point
decision point

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Azurite Consulting
Azurite Consulting

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Company details

Description

At decision point we fuel business breakthroughs by turning consumer understanding into smart decisions and growth. Whether you're exploring new products, refining your brand, or uncovering what motivates your customers, we bring clarity and direction to move your business forwar

Azurite Consulting is the only full-service research firm that recruits every respondent from scratch using our in-house team and machine learning methods—without ever using expert networks or panels. Our unique methodology and unparalleled data quality sets us apart from other providers–and keeps o

Type of company

  • Consulting

  • Qualitative Research

  • Quantitative Research

  • Consulting

  • Qualitative Research

  • Quantitative Research

Top benefits

  • Custom designed research

  • Unparalleled analytics

  • Insights into action

  • Strategic consultants

  • Excellent client service

  • Custom Surveys/Interviews

  • No Expert Networks/Panels

  • Executive-level Insight

  • Find any B2B/B2B2C Cohort

  • 98% Client Retention

Location

Madison, Wisconsin, United States

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Market Research Specialties

  • Ethnography

  • Brand Positioning Research

  • Conjoint Analysis / Trade-off/Choice Modeling

  • Packaging Testing

  • Product Development Research

  • Business-to-Business Research

  • B2B Research Market & Competitive Intelligence

  • Full Service Market Research

  • International Business-to-Business Market Research

  • Full Service Quantitative Market Research

Features and attributes

  • Asynchronous platform
  • Behavioral capabilities
  • Brand management
  • Collaboration & workflow
  • Custom dashboards
  • Custom tracking surveys
  • E-commerce
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile platform
  • Mobile usability testing
  • Multisource data integration
  • Omnichannel
  • Physical product testing
  • Physical store
  • Product analytics
  • Proprietary data
  • Qual & quant integration
  • Qual-at-scale platform
  • Research repository
  • Synchronous platform
  • Text & sentiment analytics
  • Transcription quality
  • Visual analysis tools
  • Web usability testing
  • Asynchronous platform
  • Behavioral capabilities
  • Brand management
  • Collaboration & workflow
  • Custom dashboards
  • Custom tracking surveys
  • E-commerce
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile platform
  • Mobile usability testing
  • Multisource data integration
  • Omnichannel
  • Physical product testing
  • Physical store
  • Product analytics
  • Proprietary data
  • Qual & quant integration
  • Qual-at-scale platform
  • Research repository
  • Synchronous platform
  • Text & sentiment analytics
  • Transcription quality
  • Visual analysis tools
  • Web usability testing
  • Сredentials

    Ratings & Testimonials

    5

    Based on 3 ratings

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    4.7

    Based on 2 ratings

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    Images

    decision point

    decision point

    decision point

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