decision point vs Campos

decision point
decision point

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Company details

Description

At decision point we fuel business breakthroughs by turning consumer understanding into smart decisions and growth. Whether you're exploring new products, refining your brand, or uncovering what motivates your customers, we bring clarity and direction to move your business forwar

Campos is a market research and strategy firm that helps build better brands, products, and experiences.


Founded in 1986, Campos offers a full suite of market research services, including secondary, qualitative, quantitative, and mixed methods research, as well as data analytics.

Type of company

  • Consulting

  • Qualitative Research

  • Quantitative Research

  • Qualitative Research

  • Quantitative Research

  • Full Service

Top benefits

  • Custom designed research

  • Unparalleled analytics

  • Insights into action

  • Strategic consultants

  • Excellent client service

  • Collaborative Partners

  • Strategic Thinkers

  • Custom Projects

  • Brand & Marketing Experts

  • Actionable Deliverables

Location

Madison, Wisconsin, United States

Pittsburgh, Pennsylvania, United States

Market Research Specialties

  • Ethnography

  • Brand Positioning Research

  • Conjoint Analysis / Trade-off/Choice Modeling

  • Packaging Testing

  • Product Development Research

  • Full Service Market Research

  • Full Service Quantitative Market Research

  • Full Service Qualitative Market Research

  • Consumer Market Research

  • Customer Satisfaction Research

Features and attributes

  • Asynchronous platform
  • Behavioral capabilities
  • Brand management
  • Collaboration & workflow
  • Custom dashboards
  • Custom tracking surveys
  • E-commerce
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile platform
  • Mobile usability testing
  • Multisource data integration
  • Omnichannel
  • Physical product testing
  • Physical store
  • Product analytics
  • Proprietary data
  • Qual & quant integration
  • Qual-at-scale platform
  • Research repository
  • Synchronous platform
  • Text & sentiment analytics
  • Transcription quality
  • Visual analysis tools
  • Web usability testing
  • Asynchronous platform
  • Behavioral capabilities
  • Brand management
  • Collaboration & workflow
  • Custom dashboards
  • Custom tracking surveys
  • E-commerce
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile platform
  • Mobile usability testing
  • Multisource data integration
  • Omnichannel
  • Physical product testing
  • Physical store
  • Product analytics
  • Proprietary data
  • Qual & quant integration
  • Qual-at-scale platform
  • Research repository
  • Synchronous platform
  • Text & sentiment analytics
  • Transcription quality
  • Visual analysis tools
  • Web usability testing
  • Сredentials

    Ratings & Testimonials

    5

    Based on 3 ratings

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