itracks vs My-Take

Company details

Description

itracks is a qualitative data collection software platform offering a comprehensive technology solution for qualitative researchers. Our main offerings include itracks Realtime for focus groups and interviews, and itracks Board for discussion boards and communities. We're trusted by market resear

My-Take is an AI-infused insight community platform designed to help brands capture rich customer insights through a seamless blend of qualitative, quantitative, customer experience (CX), and user experience (UX) research.

Whether you’re running short-term pop-up studies or building long-te

Type of company

  • Qualitative Research

  • Support Services

  • Software & Technology

  • Panels / Communities

  • Qualitative Research

  • Software & Technology

Top benefits

  • Stakeholder Engagement

  • End-to-end Solution

  • Private & Secure

  • Built for Researchers

  • AI-enabled Qualitative Analysis

  • Proprietary platform

  • Remarkable researchers

  • Fast & flexible service

  • AI-Infused tech

  • Qual/Quant/CX

Location

Saskatoon, Saskatchewan, Canada

Westborough, Massachusetts, United States

Market Research Specialties

  • Mobile Ethnography

  • Mobile Qualitative Research

  • Online Bulletin Boards

  • Online Focus Groups

  • Online In-Depth & One-on-One Interviews

  • Insight Communities (MROC)

  • Hybrid & Mixed Methodology Market Research

  • Concept Testing

  • Home Use Tests

  • Customer Experience Research

Features and attributes

  • All-in-one platform
  • Asynchronous platform
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile platform
  • Mobile usability testing
  • Participant CRM
  • Physical product testing
  • Physical store
  • Qual & quant integration
  • Qual-at-scale platform
  • Synchronous platform
  • Text & sentiment analytics
  • Transcription quality
  • Unmoderated testing tools
  • Visual analysis tools
  • Web usability testing
  • All-in-one platform
  • Asynchronous platform
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile platform
  • Mobile usability testing
  • Participant CRM
  • Physical product testing
  • Physical store
  • Qual & quant integration
  • Qual-at-scale platform
  • Synchronous platform
  • Text & sentiment analytics
  • Transcription quality
  • Unmoderated testing tools
  • Visual analysis tools
  • Web usability testing
  • Demo recording

    Get Dialed-In with itracks: Ad-testing Video Tech for Focused, Nuanced, Actionable Insights

    demo
    20 min

    Watch Recording

    ---

    Сredentials

    Ratings & Testimonials

    5

    Based on 2 ratings

    See details

    ---

    Images

    ---

    My-Take

    My-Take

    My-Take