Lindsay Cannon

Lindsay Cannon

Project Catalyzer at Ability to Engage

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Practice Makes Perfect?: U-Shaped Learning Curves
Research Methodologies

Practice Makes Perfect?: U-Shaped Learning Curves

How to pinpoint patterns in the consumer shipping experience and increase brand loyalty.

Latest from Lindsay Cannon

Free Will: Two for the Price of One?
CEO Series

Free Will: Two for the Price of One?

Emphasizing free will in product campaigns garners a more ethical, altruistic consumer base

This and That: The Conjunction Fallacy in Practice
Behavioral Science

This and That: The Conjunction Fallacy in Practice

Convincing consumers that a product meets multiple needs by relying on the human bias of conjunction fallacy

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