Peter Shafer

Peter Shafer

Business Consultant at RSSL Advisory LLC

Peter Shafer leads sales and marketing teams at market research agencies. Peter works with senior agency leaders on sales and revenue growth.

Want to publish with us?

Planning for Buyer-Seller Misalignment
Grow Your Insights Business

Planning for Buyer-Seller Misalignment

Aligning sales with buyer behavior can unlock revenue opportunities. Discover how rethinking the sales process helps insights leaders meet buyer needs...

Latest from Peter Shafer

4 Reasons Business People Make Decisions Without Doing Research—and the Remedy

4 Reasons Business People Make Decisions Without Doing Research—and the Remedy

Combining automation and industry proven methods for smarter, faster decisions

Top Authors

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

717 articles

author bio

Karen Lynch

Karen Lynch

Head of Content at Greenbook

285 articles

author bio

Jeffrey Henning

Jeffrey Henning

Chief Research Officer at Researchscape

128 articles

author bio

Ashley Shedlock

Ashley Shedlock

Senior Content Coordinator at Greenbook

50 articles

author bio

Jamin Brazil

Jamin Brazil

Chairman & CEO at HubUX

21 articles

author bio

Z Johnson

Z Johnson

Consultant at MRXplorer

15 articles

author bio

Nikki Lavoie

Nikki Lavoie

Founder & CEO at MindSpark Research International

8 articles

author bio

Glenna Crooks, PhD

Glenna Crooks, PhD

CEO at Strategic Health Policy International, Inc.

7 articles

author bio

Want to publish with us?

Sign Up for
Updates

Get content that matters, written by top insights industry experts, delivered right to your inbox.

67k+ subscribers