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A local perspective on what makes marketing research in Latin America and the Caribbean unique.
Discover the nuances of influencer marketing in LATAM and the U.S. Explore audience preferences, trends, and the connections between creators and foll...
About this channel
Bela Sangiorgi is a Research Associate at 10kHumans, and part of the company's Latin American team. In her role as Visionary Insights LATAM expert channel host, Bela and her contributing team help grow the world’s understanding of the LATAM market, amplifying local voices and perspectives and highlighting the work of local brands and professionals throughout the region.
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Discover the nuances of influencer marketing in LATAM and the U.S. Explore audience preferences, trends, and the connections between creators and foll...
Explore how Venezuela’s recent elections impact market research, affecting consumer behavior, investment strategies, and business operations across LA...
Explore why the term "developing countries" is outdated and misleading in research. Learn about the need for context-specific taxonomy for better anal...
Explore the issue of AI bias in cultural representation. Learn how AI models can perpetuate and amplify biases, especially for underrepresented cultur...
Dive into Salvador's urban mobility with UFBA, a renowned university in Brazil. Uncover the dynamics of Bahia's capital through a detailed exploration...
Uncover the reasons behind the surge in tourism in El Salvador, explore the implemented strategies, and understand the broader economic impacts of thi...
Discover the thriving gaming market in Latin America, with valuable insights for stakeholders. Explore the evolving landscape and future projections.
Explore Uber's growth into the LATAM mototaxi market, analyzing their effective strategies and obstacles faced in tailoring a global service to local ...
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