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SKIM

SKIM is a global insights agency helping leading companies thrive by understanding decision making.

Data & Analytics

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Why choose Us

Price&Portfolio Strategy

Decision Journey Mapping

Decades of Comm Research

Conjoint Analysis

What is SKIM?

SKIM is a global insights agency helping leading companies thrive by understanding decision-making. To stay ahead in today’s environment, it’s critical to know how decisions are made and how the changing environment influences decisions for consumers, healthcare, and B2B professionals.

By understanding how decision-making has changed (and how it hasn’t!), we adapt sophisticated research techniques and develop innovations to address this new reality. The result? Practical brand communications, revenue management, product innovation, e-commerce, and advanced analytics recommendations you can use to propel your business forward, online and offline.

What sets SKIM apart is our decision behavior expertise + deep analytical and choice-modeling roots + a thorough understanding of the marketing challenges brands face. This unique combination, along with our creative thinking, is the reason why strategy consultants and leading companies, from Fortune 500 to digital disruptors, continue to partner with us for decades.

With 11 offices in Europe, the US, Latin America, and Asia, and 300+ enthusiastic SKIMmers ready to help crack your business case, how can we team up with you today?

Services and Expertise

Explore market research solutions, industries, markets, and business issues covered by SKIM

INFO

ESOMAR (International)

EphMRA (International)

MOA (Netherlands)

Insights Association (United States)

BHBIA (United Kingdom)