The Respondent Experience

The Respondent Experience refers to how participants feel and react during research activities. Ensuring a positive experience is vital for obtaining genuine feedback, fostering trust, and encouraging future participation in studies.

Optimizing the Invitation to Increase the Response Rate in Online Surveys
Research Methodologies

Optimizing the Invitation to Increase the Response Rate in Online Surveys

Low response rates in online surveys threaten the validity of the data collected. This challenge can be effectively overcome by optimizing the invitat...

Truong Trung

Truong Trung

Research Executive at Ipsos

Latest

Who Are You Asking? New Thinking in Online Research
Research Methodologies

Who Are You Asking? New Thinking in Online Research

So much of our work has shifted online, leading to a heightened awareness of our industry’s need for humanization. It has become clear to most that th...

Rafał Sobczak

Rafał Sobczak

CEO at SoftArchitect

A Researcher Who Became a Respondent (Part 3): Super and Super Awful Survey Questions
Research Methodologies

A Researcher Who Became a Respondent (Part 3): Super and Super Awful Survey Questions

Ten survey questions that can improve survey engagement or spoil it.

Karine Pepin

Karine Pepin

Co-Founder at The Research Heads

The Future of Consumer Feedback is Fun and Fiercely First-Party
Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

How to Deliver Quality Insights in a DIY World

Data Quality, Privacy, and Ethics

How to Deliver Quality Insights in a DIY World

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

Market Research Top Issues & Trends
The Respondent Experience

Market Research Top Issues & Trends

Identifying the key trends and current challenges in the MR industry.

Jamin Brazil

Jamin Brazil

Chairman & CEO at HubUX

Let’s Get Conversational!
Focus on APAC

Let’s Get Conversational!

Introducing conversational surveys, or conversational AI.

Phil Sutcliffe

Phil Sutcliffe

Managing Partner at Nexxt Intelligence

Healthcare DIY Needs a Partner to Check Its Vital Signs
Research Methodologies

Healthcare DIY Needs a Partner to Check Its Vital Signs

Conducting & designing successful DIY market research in healthcare.

Jenny Klenke

Jenny Klenke

Vice President of Consumer Experience at Simply Strategy

Who Are You Asking? New Thinking in Online Research
Research Methodologies

Who Are You Asking? New Thinking in Online Research

So much of our work has shifted online, leading to a heightened awareness of our industry’s need for humanization. It has become clear to most that th...

Rafał Sobczak

Rafał Sobczak

CEO at SoftArchitect

A Researcher Who Became a Respondent (Part 3): Super and Super Awful Survey Questions
Research Methodologies

A Researcher Who Became a Respondent (Part 3): Super and Super Awful Survey Questions

Ten survey questions that can improve survey engagement or spoil it.

Karine Pepin

Karine Pepin

Co-Founder at The Research Heads

The Future of Consumer Feedback is Fun and Fiercely First-Party
Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

How to Deliver Quality Insights in a DIY World

Data Quality, Privacy, and Ethics

How to Deliver Quality Insights in a DIY World

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

Market Research Top Issues & Trends
The Respondent Experience

Market Research Top Issues & Trends

Identifying the key trends and current challenges in the MR industry.

Jamin Brazil

Jamin Brazil

Chairman & CEO at HubUX

Let’s Get Conversational!
Focus on APAC

Let’s Get Conversational!

Introducing conversational surveys, or conversational AI.

Phil Sutcliffe

Phil Sutcliffe

Managing Partner at Nexxt Intelligence

Healthcare DIY Needs a Partner to Check Its Vital Signs
Research Methodologies

Healthcare DIY Needs a Partner to Check Its Vital Signs

Conducting & designing successful DIY market research in healthcare.

Jenny Klenke

Jenny Klenke

Vice President of Consumer Experience at Simply Strategy

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