A Guide to Market Research for Product Launches and the Top Experts

A/B Testing Website Research

Acquisitions

Advanced Analytics

Advertising Agencies [market sector expertise]

Advertising Communication Strategy Research

Advertising Concept Testing

Advertising Content Analysis Research

Advertising Copy Testing - Digital Media

Advertising Copy Testing - Television

Advertising Copy Testing - Traditional Media

Advertising Effectiveness Research

Advertising Research

Advertising Research Advertising Tracking

Advertising Response Modeling

Agile Market Research

Agriculture & Agribusiness [market sector expertise]

Airlines [market sector expertise]

Alcoholic Beverages [market sector expertise]

Apparel & Clothing [market sector expertise]

Artificial Intelligence / AI-Powered Insight Platforms

Association Membership Studies

Audio Recording for Mystery Shopping

Automated Market Research Platforms

Automated Speech Transcription

Automotive [market sector expertise]

B2B Research Market & Competitive Intelligence

B2B Research on Manufacturing

B2B Research with Professionals & Executives

B2B Research with Small Businesses & Startups

Beverages [market sector expertise]

Biometrics Research with Wearables / Sensors

Biotechnology [market sector expertise]

Blockchain Solutions for Market Research

Brainstorming & Facilitation

Brand / product / service launch

Brand Equity Research

Brand Identity Research

Brand Image Tracking

Brand Loyalty / Satisfaction Research

Brand Positioning Research

Brand Research - Line / Franchise Extension

Business Intelligence Software

Business Issue: Brand / product / service launch

Business Issue: Brand repositioning

Business Issue: Change brand image

Business Issue: Defend market share

Business Issue: Defend price premium

Business Issue: Defend sales, volume

Business Issue: Develop, revitalise market

Business Issue: Employee relations, recruitment

Business Issue: Gain new customers

Business Issue: Gain trial

Business Issue: Global, multinational branding

Business Issue: Increase awareness

Business Issue: Increase market share

Business Issue: Increase sales, volume

Business Issue: Maintain existing customers

Business Issue: Social, political, non-profit goals

Business-to-Business Research

Candy & Confectionery [market sector expertise]

Cannabis & CBD [market sector expertise]

CAPI - Computer-Aided Personal Interviewing Software

Car Clinics

Casinos & Gambling [market sector expertise]

CATI - Computer-Aided Telephone Interviewing Software

CATI Interviewing

Census Data & Demographic Analysis

Chatbots

Chemical Industry [market sector expertise]

Commercial Banking [market sector expertise]

Communications [market sector expertise]

Computer Hardware [market sector expertise]

Computer Software [market sector expertise]

Concept Development Research

Concept Optimization Research

Concept Testing

Conjoint Analysis / Trade-off/Choice Modeling

Construction Industry [market sector expertise]

Consumer Attitude & Usage Research

Consumer Durables [market sector expertise]

Consumer Lifestyle & Value Trends

Consumer Market Research

Consumer Purchase Behavior Research

Consumer Services [market sector expertise]

Consumer Trends Research

Corporate Image / Identity Research

Cosmetics & Beauty Aids [market sector expertise]

Credit Cards [market sector expertise]

Cross-Media Research & Measurement

Cross-Tabulation Software

Crowdsourcing & Co-creation

Crowdtesting

Customer Experience Benchmark Studies

Customer Experience Research

Customer Loyalty Research

Customer NPS Measurement

Customer Problem Detection / Dissatisfaction

Customer Satisfaction Research

Data Analysis

Data Collection Field Audits

Data Collection Field Services

Data Collection Management

Data Entry Services

Data Integration Services

Data Mining Services

Data Processing Services

Data Tabulation Services

Data Visualization & Dashboarding Software

Demographic Analysis

Digital Media [market sector expertise]

Digital Media Research

DIY Surveys

e-Commerce [market sector expertise]

Education [market sector expertise]

Electronics [market sector expertise]

Emotional Measurement

Employee Experience & Satisfaction Research

Enterprise Feedback Management

Entertainment Industry [market sector expertise]

Environment & Sustainability [market sector expertise]

Ethnography

Executive & Professional Search for Market Research

Exercise & Fitness [market sector expertise]

Eye Tracking

Facial Coding & Analysis

Financial Industry [market sector expertise]

Focus Group Facilities

Focus Group Facilities - Non-Traditional

Foods & Nutrition [market sector expertise]

Forecasting & Predictive Analytics

Fragrance Industry [market sector expertise]

Full Service Market Research

Full Service Qualitative Market Research

Full Service Quantitative Market Research

Gamification & Research Games

Gaming & Gamers [market sector expertise]

Geo-Demographic Research

Global Market Research Capabilities

Government [market sector expertise]

Healthcare & Medical [market sector expertise]

High Technology [market sector expertise]

HMOs & Managed Care [market sector expertise]

Home Use Tests

Hospitality & Hotels [market sector expertise]

Hospitals & Nursing Homes [market sector expertise]

Household Products [market sector expertise]

Hybrid & Mixed Methodology Market Research

Idea Generation

Implicit Association Research

In-Depth (IDI) / One-on-One Moderating

In-Home & Door-to-Door Interviewing

In-Store Interviewing

Insight Communities (MROC)

Insurance Services [market sector expertise]

International Business-to-Business Market Research

International Focus Groups

International Market Research with Consumers

Internet of Things [market sector expertise]

Interviewing at Airports

Interviewing at Central Location

Interviewing at Conventions & Tradeshows

Interviews in Foreign Language

Interviews with Consumers

Interviews with Ethnic Groups

Interviews with Executives & Professionals

Interviews with Healthcare Professionals

Interviews with International Audiences

Interviews with IT Professionals

Interviews with Low Incidence Audiences

Investment Banking [market sector expertise]

IVR - Interactive Voice Response

Knowledge Management Systems

Lawn & Garden [market sector expertise]

Legal Claims Substantiation Research

Leisure [market sector expertise]

Mail Questionnaires & Surveys

Mall Intercept Interviewing

Manufacturing & Machinery [market sector expertise]

Market Measurement & Evaluation Studies

Market Research Consultants

Market Research Freelancers

Market Research in Africa & Middle East

Market Research in Asia

Market Research in Australia & Pacific Rim

Market Research in Central America

Market Research in East Asia & China

Market Research in Eastern Europe & Russia

Market Research in North America

Market Research in South America

Market Research in Southeast Asia & India

Market Research in Western Europe

Market Research Solutions for New Products

Market Research Training

Market Research with Affluent Individuals

Market Research with African-Americans

Market Research with Asian-Americans

Market Research with Children

Market Research with College Students

Market Research with Dentists

Market Research with Doctors & Physicians

Market Research with Generation X

Market Research with Generation Y - Millennials

Market Research with Generation Z

Market Research with High Net Worth Individuals

Market Research with Hispanics / Latinos

Market Research with Hospital Personnel

Market Research with Hospital Purchasing Agents

Market Research with Lawyers & Legal Professionals

Market Research with LGBTQ Audiences

Market Research with Mothers

Market Research with Multicultural Audiences

Market Research with Nurses & Nurse Practitioners

Market Research with Parents

Market Research with Patients

Market Research with Pharmacists

Market Research with Seniors

Market Research with Teenagers & Youth

Market Research with Veterinarians

Market Segmentation

Market Simulation & Modeling

Marketing & Sales Effectiveness Modeling

Mass Merchandisers [market sector expertise]

Measurement

Media Attribution

Media Audience Research

Media Industry [market sector expertise]

Media Research

Merchandising Audits

Mobile Ethnography

Mobile Insight Communities

Mobile Panels

Mobile Qualitative Research

Mobile Surveys

Mock Jury Research

Moderating of Online Focus Groups & Interviews

Moderating on Online and Mobile Platforms

Moderating with Children

Moderating with College Students

Moderating with Consumers

Moderating with Ethnic Groups

Moderating with Executives & Professionals

Moderating with Financial Services Professionals

Moderating with IT Professinals

Moderating with LGBTQ Audiences

Moderating with Medical & Healthcare Professionals

Moderating with Seniors

Moderating with Teenagers & Youth

Moderator Training

Movies / Streaming / TV Market Research

Multi-Country Studies

Multivariate Analysis

Music Tests

Mystery Shopping

Mystery Shopping - Price Audits

Mystery Shopping in Competitor Shops

Naming Research & Name Development

Neuromarketing

New Product Post-Launch Tracking

Non-Profits / Fundraising [market sector expertise]

Omnibus Surveys

On-Site Interviewing

One-on-One & In-Depth Interviews (IDI)

Online Bulletin Boards

Online Diaries & Journaling

Online Focus Group Hosting Services

Online Focus Group Platforms & Software

Online Focus Groups

Online In-Depth & One-on-One Interviews

Online Proprietary Research Panels

Online Qualitative Data Collection Methods

Online Quantitative Data Collection Methods

Online Research Panels

Online Surveys

Open-End & Verbatim Response Coding

OTC Medicines [market sector expertise]

Package Development Research

Packaged Goods [market sector expertise]

Packaging Testing

Panel Data Processing

Passive Data Collection on Mobile Devices

Perceptual Mapping Services

Personal Care Items [market sector expertise]

Pet Owners / Foods / Supplies [market sector expertise]

Political Polling

Pop-Up Focus Groups

Pre-Recruiting for Data Collection

Prediction Markets

Prescription Medicines [market sector expertise]

Preventive Healthcare [market sector expertise]

Price & Pricing Research

Price Elasticity Analysis

Print Publishing [market sector expertise]

Product Development Research

Product Market Research

Product Optimization Research

Product Purchasing & Sample Pick-up Research

Product Testing

Product Usability Testing

Promotion Development & Evaluation Research

Psychographic Research

Psychological / Motivational Research

Public Opinion Research

Public Reputation Research

Qualitative Market Research Specialists

Qualitative Services - Moderators

Qualitative Social Media Research

Questionnaire & Survey Design Services

Questionnaire Coding

Questionnaire Design

Quick Service Restuarants [market sector expertise]

Readership Studies for Print Media

Recruiting for Focus Groups

Recruiting for Market Research

Recruiting for Online Focus Groups & Interviews

Recruiting for Online Surveys

Recruiting for Social Media Research

Remote Website User Testing

Report Writing Services

Research via Text Chat / SMS / IM Sessions

Respondent Payments & Incentive Fulfillment

Restaurants [market sector expertise]

Retail Banking [market sector expertise]

Retail Industry [market sector expertise]

Retail Research - Controlled Store Tests

Retail Research - Distribution Checks

Retail Research - Exit Interviews

Retail Research - Store Audits

Retail Research - Store Layout/Design/Flow/Signage

Retail Research - Trade Surveys

Sample Database & Sample Marketplaces

Sample Fraud Detection & Remediation

Sampling Services

Secondary & Desk Market Research

Segmentation Analytics

Semiotics Research and Analysis

Sensory Research

Sentiment Analysis on Social Media

Service Industries [market sector expertise]

Service Quality Needs & Measurement Research

Shopper Insights

Shopper Journey Mapping

Smart Products [market sector expertise]

Social Listening & Analytics

Social Media Research for Business Insights

Sports [market sector expertise]

Statistical Analysis

Strategic Market Research

Supermarkets & Grocery Stores [market sector expertise]

Support promotion

Surgical & Medical Devices [market sector expertise]

Survey Programming Services

Survey Reporting and Analysis

Survey Translation Services

Syndicated & Published Reports

Taste Test Facilities

Taste Tests & Sensory Tests

Technology [market sector expertise]

Telecommunications [market sector expertise]

Telephone Interviewing

Test & Commercial Kitchens

Test Marketing

Text Analytics

Timed Response Biometrics Research

Tobacco [market sector expertise]

Toys & Games [market sector expertise]

Tracking Research

Trade Associations [market sector expertise]

Trademark & Trademark Infringement Research

Transcription Services

Translation Services

Transportation [market sector expertise]

Travel & Tourism [market sector expertise]

TV Media Research: Streaming, Cable, Broadcast

Usability Labs

User Testing

Utilities & Energy [market sector expertise]

Video Analysis & Video Analytics

Video Conferencing Services

Video Management Platforms

Video Recording Services

Virtual Reality / Augmented Reality Software

Voice Analysis / Analytics Research

VR - Virtual Shelf testing

Web Analytics & Website Analysis

Web broadcasting & Streaming Video Services

Web Interviewing Systems

Website Usability & UX

Afghanistan

Aland Islands

Albania

Angola

Argentina

Armenia

Atlanta (GA)

Australia

Austria

Azerbaijan

Bahrain

Bangladesh

Belarus

Belgium

Belize

Benin

Bolivia

Bosnia and Herzegovina

Botswana

Brazil

Bulgaria

Burkina Faso

Burundi

California

Cambodia

Cameroon

Canada

Cape Verde

Central African Republic

Chad

Chicago (IL--IN--WI)

Chile

China

Colombia

Colorado

Congo

Costa Rica

Cote d'lvoire

Croatia

Cyprus

Czech Republic

Denmark

Dominican Republic

Ecuador

Egypt

El Salvador

Equatorial Guinea

Eritrea

Estonia

Ethiopia

Fiji

Finland

France

Gabon

Georgia

Germany

Ghana

Global

Greece

Greenland

Guam

Guatemala

Guinea

Guinea-Bissau

Guyana

Honduras

Hong Kong

Hungary

Iceland

Illinois

India

Indonesia

Iran

Iraq

Ireland

Israel

Italy

Jamaica

Japan

Jersey

Jordan

Kazakhstan

Kenya

Kosovo

Kuwait

Kyrgyzstan

Laos

Latvia

Lebanon

Lesotho

Liberia

Libya

Liechtenstein

Lithuania

Luxembourg

Madagascar

Malawi

Malaysia

Maldives

Mali

Malta

Massachusetts

Mauritania

Mauritius

Mexico

Missouri

Moldova

Monaco

Mongolia

Montenegro

Morocco

Mozambique

Myanmar

Namibia

Nepal

Netherlands

New Caledonia

New Jersey

New York

New York (NY--NJ--CT)

New Zealand

Nicaragua

Niger

Nigeria

Norway

Oman

Pakistan

Palau

Panama

Papua New Guinea

Paraguay

Pennsylvania

Peru

Philadelphia (PA)

Philippines

Poland

Portugal

Puerto Rico

Qatar

Romania

Russia

Rwanda

San Antonio (TX)

Saudi Arabia

Senegal

Serbia

Seychelles

Sierra Leone

Singapore

Slovakia

Slovenia

Somalia

South Africa

South Korea

Spain

Sri Lanka

Sudan

Suriname

Sweden

Switzerland

Syria

Taiwan

Tajikistan

Tanzania

Texas

Thailand

The Democratic Republic of the Congo

Togo

Trinidad and Tobago

Tunisia

Turkey

U.S Virgin Islands

Uganda

Ukraine

United Arab Emirates

United Kingdom

United States

Uruguay

Uzbekistan

Venezuela

Vietnam

Yemen

Zambia

Zimbabwe

Consulting

Data & Analytics

Data Collection

Focus Group Facility

Full Service

International

Mystery Shopping

Panels / Communities

Qualitative Consultant

Qualitative Research

Quantitative Research

Recruiting

Software & Technology

Support Services

Syndicated Research

HIPAA Compliant

HITRUST Certified

Minority-Owned Business

SBE Certified

Veteran-Owned Business

Women-Owned Business

Women-Owned Small Business